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America's News by NewsBank includes full-text articles from:
- Goffstown News (2009 - 2018) and Neighborhood News (2019 to current)
- New Hampshire Union Leader (1989 to current)
- Concord Monitor
- National, regional, and local news covered by over 3,700 U.S. news sources with archives back to the 1980s.
- Magazines like Newsweek, Popular Science, Field and Stream, Mother Earth News, Science Illustrated, and Smithsonian.
Includes Special Reports, Hot Topics, and Daily Headlines.
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The Bare-Knuckled Truths of Edward Bernays
You may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today.
This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and...
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Edmund Burke's "Reflections on the Revolution in France" is considered by many to be a masterpiece of political analysis and a compelling rationale against the French Revolution. Originally written as a letter in response to a young Parisian and later expanded upon and published in book format in January 1790, the work has greatly influenced conservative and classic liberal intellectuals and stands as a powerful argument against violent revolutions,...
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Ineffective branding and public relations have the potential to sink or sabotage any small business or mission-driven organization, but such organizations often think they simply can't afford PR. Jennifer R. Farmer shows that even cash-strapped organizations can build a robust PR apparatus on a shoestring budget-they just need to be credible, creative, responsive, and relentless (CCRR). Farmer's CCRR framework leverages tools everyone has access to,...
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First published in 1922, "Public Opinion" is the fascinating study of the role of citizens in a democracy by Walter Lippmann, an American writer, reporter and political commentator. Lippmann's notable career spanned decades and produced some of the most important journalism in American history. He was the first to introduce the concept of the Cold War, received many awards, including two Pulitzer Prizes, and wrote thousands of articles and columns,...
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This textbook is the first to examine how new trends such as "radical innovation", "co-creation" and "potentialization" challenge fundamental values in the public sector. The authors bridge traditional public management approaches that tend to exclude social and societal problems, with broader social theories apt to capture new dilemmas and challenges. The book shows how the effects of new forms of managerialism penetrate the state, local governments,...
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John D. Donahue and Richard J. Zeckhauser both teach at the Harvard Kennedy School--Zeckhauser economics and analytics, Donahue public management and business-government relations. They write on related themes, Donahue mostly books (this is his twelfth) while Zeckhauser favors articles (he's done hundreds, several of them seminal). Donahue chairs Harvard's Master in Public Policy program and held senior roles in the Clinton administration. Zeckhauser...
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Today's news landscape is more crowded and varied than ever before and is only growing more diverse. From bloggers to influencers to citizen journalist to all that is coming up over the horizon, learning how to most effectively build brands has become a 24/7 mission for even the most experienced PR firms, let alone the lone enterprise. So where does one even begin to take on such an endeavor?
Look no further! In Agile PR, public relations maverick...
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When Oliver began work as a school librarian she felt qualified for the job. What she learned was that librarians are expected to serve as mediators and mental-health-crisis support professionals, customer service reps and administrators of overdose treatment, fierce loyalists to institutionalized mythology and enforced silence, and arms of state surveillance. Here she highlights the national problems that have existed in libraries since they were...
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Practitioner-oriented sampling of the major tools used to deal with current public-sector fiscal issues.
Directed at state and local financial managers, Government Budgeting presents, in a short and succinct manner, a sampling of the major tools used to deal with current fiscal problems. George M. Guess provides examples from a number of states and localities and explains how to use them in diverse situations. At the end of each chapter, cases, exercises...
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A longtime broadcast journalist and ABC News Correspondent shows how, rather than try to deny, you can craft an honest and authentic response to any scandal and ultimately bolster your brand.
In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football scandal, the Catholic priest molestation scandal, and the Toyota recall of 2009-2010. The biggest...
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"A pioneer in the field of self-help, Dale Carnegie distilled his experiences as a salesman and lecturer in his first guide to successful speech-making, The Art of Public Speaking. This predecessor to his bestseller, How to Win Friends and Influence People, was co-written with J. B. Esenwein. Its direct, practical advice for emphasizing ideas for easy comprehension and high impact ranges from finding an appropriate rhythm to conquering stage fright....
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This textbook provides concise information, classroom exercises, homework assignments, and speeches to enable college students to master public speaking. There is an emphasis on creating effective thesis sentences, motivational appeals, introductions and conclusions, outlines, and supporting information. The text includes sample speeches for each speaking assignment along with pertinent speech evaluation forms. Chapter topics include speech anxiety,...
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As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company's credibility than a good, old-fashioned public-relations campaign. Whether you're an established company or a cost-conscious start-up, The Little Book of Big PR tells you all you need to know to be able to use public relations...
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In this book, Paul Midford engages claims that since 9/11 Japanese public opinion has turned sharply away from pacifism and toward supporting normalization of Japan's military power, in which Japanese troops would fight alongside their American counterparts in various conflicts worldwide. Midford argues that Japanese public opinion has never embraced pacifism. It has, instead, contained significant elements of realism, in that it has acknowledged...
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Immigration to the UK has been growing in recent years, reaching its highest level on record in 2016. As the figures have increased, so have popular concerns about pressure on public services and the impact on British identity and social cohesion. The Brexit vote highlighted more than ever before the urgency of addressing these concerns if the UK is to remain a tolerant and open society.
Across Europe in the context of the recent refugee crisis and...
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"This short book contributes to accelerating the process of recognition of governance studies as a heuristically powerful field of study in two distinct ways. In Part I, it shows first how the governance approach has emerged in response to the limitations of the two main cosmologies that have dominated the 20th century scene--type-I liberalism rooted in the market and decentralization; and type-II liberalism rooted in statism and centralization. It...